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Meet the Team

April Floriant – Owner/Creative Director

Infinity Crafts has been a dream of mine ever since I can remember. It’s been important to me to share my vision with others to help them feel creative and inspired and encouraged. 

I wanted to create a place where there are no rules and no boundaries, where every idea is a good idea. Because that is what being creative is all about: not following rules, not following guidelines, just having the freedom to express yourself the way you want to with maybe a little bit of advice along the way if that’s what you’re wanting. Which is precisely what this store is. 

I have always been a creative person, even as a kid I was always cutting something apart to upcycle it or repurposing items by beautifying them with whatever I could find.  In the year 2000 I was introduced to scrapbooking and rubber-stamping and that is when my journey into all things papercrafting began.  I started attending classes and workshops so that I could learn as much as I could about all the facets of papercrafting.  This led me to start coaching other enthusiasts and bringing in newcomers to the papercrafting world. 

It now is my goal to get my photos off my phone and out on display.  I want to enjoy those beautiful memories and see them everyday.  So, I have now turned my attention towards beautiful scrapbook-like home décor and other inspirational home décor projects and that is where my passion as taken flight.  I love being able to share this with anyone who wants to learn.

I will never proclaim to be an expert at papercrafting; (even after at least 20 years of “practice”) all I know is I am here to help in anyway that I can.  Please stop by the store, we can chat, we can create, or we can just let inspiration find us." 


Samantha Cupples - Creative Technician

“A little information about me; I really don’t know that there was ever a time I wasn’t into crafts. I like to do things; or at least attempt to, myself. I’ve done a lot of different things over the years from floral arrangements to cross-stitch to making stuffed animals. Papercrafts seems to be the one I continue to gravitate towards. Perhaps its because I like the personal touch of a handmade card and I have been making those for almost 30 years (eep! I think I just aged myself there!). I also love being able to put together a story of the snapshots of my life! Some page layouts can take me no time at all, and some are definitely a labor of love.

To me, crafting is all about exploration with no rules or expectations; just a general idea of the direction you want to take. I can try new things without worrying that I’ll mess up a big project or do something wrong. I like to say that there are no mistakes when I’m crafting; only embellishment opportunities or art-cidents!

Every time I try a new craft, I feel a little bit like a pioneer forging a path into new territory. Okay, maybe that’s a bit dramatic, but what I mean is that I like to try out new things because I never know where it will take me or what kind of crossover it could have into what I already love to do!
Come into the store and chat with me! I know quite a bit about some stuff, a little about even more stuff and I would love to learn what you know!”


Jennifer Strand – Creative Technician

“My name is Jennifer, and I have been creating forever. I grew up in a very creative environment, which instilled a love of all arts and crafts.  I started dance at the age of six and I graduated from a performing arts high school with a dance endorsement. I am a mom of two boys. I enjoy crafting with them and love bringing out their creative sides. I am very dedicated to fostering children’s creativity, by helping develop kids craft classes and kits. Over the past few years working at Infinity Crafts, I have grown so much in my crafting journey, and can't wait to share what I have learned with you.”


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